Global Vegan Awards 2021

Page 12 www.lux-review.com LUX 2021 Global Vegan Awards Pregnancy and motherhood is a time of great change – from lifestyle to the home, to simply preparing to bring a child into the world. In 2017, Mélissa Lambert, then pregnant with her second child, appeared to be on a never-ending search to find a multipurpose maternity bag that fulfilled her needs. It had to be chic, practical, and vegan. Eventually relenting as there were no real options on the market, Lambert was motivated to create her own brand, and as a result she launched her first product; a fashion-forward, versatile diaper bag. In recent years, Lambert has expanded her collection, introducing a selection of vegan handbags, shoulder bags, pouches, and accessories. Offering a range of vegan products, LAMBERT is an affordable, luxurious alternative to other mid-market brands. Its products typically range between $25 to 200 USD, whereas real leather products often go for double the price. Therefore, LAMBERT appeals to a wider audience and makes vegan leather bags more accessible all the while remaining luxurious. Indeed, LAMBERT’s products are just as durable as real leather items, however, they’re ethically made and cruelty-free. At the heart of its mission lies sustainability, all of LAMBERT’s bags are made with PU (polyurethane) vegan leather – a strong, easy to maintain material that is more eco-friendly than PVC. Whilst it looks and feels just like leather, the material used does not come at the expense of animals, instead it’s a commonly used polymer that is often seen in the creation Aug21099 LAMBERT Best Vegan Fashion Accessories Brand - Canada of shoes, bags, and polyurethane laminated products. In addition, all of LAMBERT’s products are designed in-house in Canada and manufactured by a business partner in Guangzhou, China – a region known for its expertise in producing vegan accessories. Committed to creating a high-quality product, LAMBERT is constantly developing, ensuring that it meets the needs of the market. When searching for prospective employees, LAMBERT looks for young talents, hoping to provide them with their first steps into the job market. It is vital that they have entrepreneurial interests as Lambert herself wants to bestow her knowledge and experience on them. Furthermore, the company is proud to have cultivated a close-knit team that share common values and goals for the business. Henceforth, it wants its employees to be involved in their work, filling the work environment with enthusiasm and excitement. With this firmly in mind, Lambert has opted to create a people- focused culture, as she understands the needs of her employees. Identifying a gap in the market, the brand has subsequently filled it, creating bags for both men and women that meet their requirements. Its creations are for people who are defiant, unwilling to chose between their values and their desire to purchase quality. LAMBERT achieves this without compromise, thinking and doing differently to its competition. Prioritising both the utilitarian and fashion perspectives when designing its bags, LAMBERT ultimately sets itself apart from the market as a sustainable, innovative business. This is not to say, however, that LAMBERT has not faced challenges. Indeed, as with any business, LAMBERT has had to evolve and learn over the years. As the market for vegan products rapidly expands around the globe, the company envisions that the vegan fashion industry will become the new trend. Whilst many companies use veganism as a sales point, LAMBERT sees it as integral to who the brand is and how it operates, and vows to continue to set itself apart in this manner. Additionally, LAMBERT will continue to innovate, creating new, affordable, and chic products that offer something different to customers. In 2022, the brand’s main objective is to continue its development, with the motive to strengthen its green mission. In a variety of ways, be it materials, certifications, or processes, LAMBERT is undertaking multiple projects that focus on sustainability. For example, the team is currently working on using 100% recycled materials, including cactus leather and recycled polyurethane, in the hopes that it will push towards a greener future. Contact: Natalie Bibeau Company: LAMBERT Web Address: https://www.designlambert.com/en Vegan fashion is set to be the next big thing as the world shifts towards sustainable resources. In 2017, Mélissa Lambert, a mother and entrepreneur, founded the vegan fashion accessories brand, LAMBERT. Home to a range of luxurious and entirely vegan bags, LAMBERT strives towards a greener future, introducing a plethora of techniques to keep the brand and its processes as eco- friendly as possible. Oct21499