Health Beauty & Wellness Awards 2022 Page 23 LUX 2022 Health Beauty & Wellness Awards years off the overall appearance of the skin. Over the course of 90 minutes, the skin will be firmed and lifted through the usage of noninvasive LED and microcurrent. Quality is guaranteed. The company has been built upon a foundation of stringent core values - honesty, transparency, no animal testing, and natural ingredients. Yet its primary focus is upon client-centricity. From the moment the customer enters the building, they are treated to a glamorous experience that prioritises their comfort. During treatments, clients are laid down on a bed with a warming blanket underneath to ensure that they are always comfortable, they are further supported with cushions that remove the pressure off the lower back. Furthermore, all facials include both head and hand massages. Post-treatment, the clients are gifted with herbal or gem infused water to restore their energy. The Skin Herbalists provides the clients with an area for relaxation. Additionally, the team further induces a sense of calm due to their devotion to their jobs. The Skin Herbalists look for therapists who are passionate about the positive impact of touch and the tactile senses – it is imperative that they are gentle and possess a love for people. Subsequently, The Skin Herbalists searches more for attitude rather than the number of years in the industry, skills can be acquired with experience, but a natural warmth cannot. Therapists that have a knack for long, lingering treatments take precedent over those who are using the industry as a side-hustle. Forging an internal culture based upon hardwork and enthusiasm, The Skin Herbalists has cultivated a workforce that has blossomed. Each team member strives to provide the best possible standard of service accompanied by a gentle energy. The workforce is kinaesthetic and in touch with emotions, which enables them to read the energy of their clients and cater the treatment towards the client’s overall vibe. On a larger scale, innovation is key – the company’s founder is a beauty therapist and cosmetic chemist which has influenced the team to love developing innovative products and treatments to delight the clients. In an ever-changing industry, this is an enormous benefit. Over the past few years, the market has turned its gaze towards sustainability and natural products, as noted by Statista, the global market value for natural cosmetics and personal care is expected to increase from almost 34.5 billion USD in 2018 to roughly 54.5 billion USD in 2027. Henceforth, The Skin Herbalists has made the conscious choice to cater to this rapidly expanding market. Each product that it uses within its treatments or releases as part of its own collections are entirely natural – including preservatives. The Skin Herbalists has garnered much success since its founding, which took place in the midst of the Covid-19 pandemic. As a result, the company promptly adapted to the turbulent world with great ease, offering long-distance consultations as well as having an online shop to enable remote purchases. The company’s founder owns a second business which was then equipped to provide packing services, allowing for much of The Skin Herbalists’ operations to be carried out within a small circle, limiting any potential risks for exposure. Opening its doors at this time taught the company a unique lesson – one of resilience and determination – and therefore as 2022 progresses, The Skin Herbalists will be building a brighter future. It will be expanding its product range to include natural lip balms and a greater variety of moisturisers. Further, the company will be trialling body wraps and thalassotherapy treatments that do not require a wet room. In the long term, the company will be broadening its inventory to include upcycled ingredients as well as indigenous native ingredients of both Australia and New Zealand, as it hopes to support local indigenous communities. Contact: Jacine Greenwood Company: The Skin Herbalists Web Address: