LUXlife Pet Product & Services Awards 2018 Page 23 LUX 2018 Pet Product & Services Awards Sandra, head and founder of The National Dog Training Academy support them and ensure that they offer clients the support they need. “Central to our success is our team, who are professional and friendly and always willing to go the extra mile for our customers. Customers are at the heart of our business. The team put customers first and the head of business puts the team first. As such, our interview process is arduous and unique in our industry. Only the very best are recruited to the point at which training is offered. All staff, following successfully passing our interview process, have to complete our intense training programme to our very high standards. “To ensure that these are adhered to, we carry out regular supervision sessions, team meetings and team training. The head of academy is always available to customers and still teaches in some of the classes. The head of academy is known to all customers so they feel comfortable to approach her should the need arise.” Moving forward, growth is a key focus for the National Dog Training Academy as it seeks to build upon its current success, as Sandra is proud to conclude. “Looking to the future, we are seeking to move to a bigger and better venue that will allow us to develop corporate team building events alongside the good work we do now.” Company: The National Dog Training Academy Contact: Sandra Lawton Address: Riverside Boatyard Blundell Lane, Southampton, SO31 1AA, UK Phone: 07714 769 260 or 02381 782170 Web Address: The National Dog Training Academy provide dog and puppy training by classes, one to one and home visits in Southampton. Sandra provides more information on the school and the range of solutions it offers, which are designed to meet the varied needs of its valued clients and their pets. “The trend of owning a dog is on the increase. Sadly, people are not aware that there is no regulation in the dog training industry and there are people out there offering training classes that have either done no training at all or who have not updated their training for 20 + years. Through our Train the Trainer programme we aim to flood the market with qualified and professional dog and puppy trainers. Here at the National Dog Training Academy, all instructors are fully trained using our own kind but firm, effective training programmes and techniques. Our training methods and programmes have been developed over many years and we are renowned in our area for being the best at training dogs. All our training takes place outdoors to give the most natural environment in which to teach people how to train their dog or puppy when out in the park. “Weekly classes run for both young pups and older dogs to get the basic training in place. Beyond their basic training dogs and puppies can come along and enjoy pet gundog classes or fun agility at the same time as advancing their behaviour skills and climbing our Tree of Achievement. One to one work is the best way forward for dogs that cannot settle in a group of other dogs or people and this can be arranged at our private training field.” Having exceptional staff is vital to the academy’s success, and as such Sandra is eager to discuss how the firm works to The National Dog Training Academy is an award-winning dog training school. Sandra Lawton talks us through the vast array of services that the firm has to offer. The National Dog Training Academy Best Dog Training Provider 2018 - Southampton