Hospitality Awards 2019

www.lux-review.com Page 113 Creative Collective: Leaders in Brand Activations & Promotions 2019 - South Africa Operating across South Africa, Creative Collective is a small team of wildly creative and dedicated people with an extensive reputation. Despite being based in Pretoria, the team brings their skills, infrastructure and services to clients across the entire nation. What started as a core idea of wanting to create live art to generate memorable experiences for shoppers quickly became a thriving success. In a world where businesses and brands are clamouring to be the centre of customer’s attention, it is of the utmost importance for brands to employ experienced creative individuals who know how to bring a brand to life, and life to a brand. Working to deliver on this promise is Creative Collective, an events and activations company situated in South Africa. Discover their success as we profile the company in LUXlife’s Hospitality Awards 2019. Experiential marketing has become the marketing approach of choice and in this way, Creative Collective has hit the ground running, building engagement with events that attract a lot of attention and establish their brand as something special. Creative Collective’s vision is to create and implement stand-out events and activations packed with visionary elements that captivate audiences and make clients and their brands look awesome. Clients often have a lot to take care of during the build up to a brand activation or promotion event, including making sure that a space, product and many other details are all pitch-perfect. Creative Collective is the calming voice that takes care of every aspect, ensuring both client and consumer can enjoy seemingly effortless events, performances and campaigns. Creative Collective also strives to present work that is on brief, under budget and off the charts in terms of success. Having worked with the firm just once, businesses have gone on to experience consistent growth and unprecedented success. Considered leaders in the field of experiential and shopping centre marketing, Creative Collective has been creating customised and collaborative spaces for more than ten years. With a keen understanding of the retail playing field and what shoppers want to experience, the company is well established as the delivery partner of choice when it comes to creating and executing award-winning campaigns that offer great entertainment and engaging experiences. With brands such as The Walt Disney Company, LEGO ® , Universal Pictures and Paramount behind their name, as well as some of South Africa’s top shopping centres such as Sandton City Shopping Centre and Mall of Africa, it is clear that the type of client that employs Creative Collective reflects the high quality of work that they produce. At Creative Collective, quality is more than an act; it is a habit. Cultivating an atmosphere of continued growth and success that extends to client businesses as well as their own, this company has cemented their status as South Africa’s leading delivery partner for brand activations and promotions. Company: Creative Collective Contact: Maia Kalan Instagram: @creativecollective Facebook: @creativecollectiveevents Website: www.creativecollective.co.za