Pet Products and Services 2019

Page 20 www.lux-review.com LUX Pet Product and Services Awards 2019 Cold Noses News was created from the realisation that many small canine businesses did not have the resources to create and market content to supplement their service offerings and enhance the customer experience. In today’s dog-focused pet market, where owners are increasingly eager to spend money making sure their beloved best friends are happy and healthy, there is strong growth in professionals who specialise in walking, feeding, training, boarding and grooming dogs. Many of these professionals struggle to consistently present their expertise through well-written online content which helps share valuable knowledge to their clients. Cold Noses News is committed to supporting these businesses with great, SEO-friendly dog content in the form of our monthly eNewsletters, blog posts, eBooks, web content and marketing collateral. Cold Noses News also acts as a unique resource for these professionals, helping them stay relevant with the latest developments within the pet industry. Initially, the team behind this innovative and unique resource founded and operated the first-ever mobile doggie daycare business providing dog walking and day care services to clients across Denver, Colorado. Whilst offering these services, they Built on passion and a commitment to dogs, Cold Noses News is an innovative services business providing content and marketing solutions exclusively tailored for the dog professional. To celebrate their business blog’s win in the 2019 Pet Products & Services Awards, we profile it and explore the range of services it has to offer to both readers (dog owners) and clients (dog professionals) across the dog services market. Cold Noses News: Best Pet Professional Marketing Blog 2019 learned a great deal about the dog market and found there were few dedicated resources or content services specifically for professionals in the dog care market. As a result, they set out to create a platform that would support dog professionals with effectively and regularly sharing their expertise and also effectively market their services in the dog care space. Today, Cold Noses News offers a very popular monthly dog newsletter branded exclusively for the dog professional and their business to easily share with their clients without spending their own valuable time. (This same newsletter is offered to individual dog owners for free each month via email.) In addition, their innovative blog supports readers with the latest news, recalls and much more in the dog care market. Cold Noses News is a member of the Dog Writers Association of America validating their commitment to providing the best content, news and insight when it comes to all things “dog.” The Cold Noses News team is dedicated to providing content which is informed by both science and experts so that readers can make an educated decision about their dog’s well-being. Ultimately, in today’s online market, content is king and will remain so for the foreseeable future. In an ever-evolving, technology-driven marketplace, all businesses will need to adapt how they create and distribute their content to ensure they keep up with current market developments and demands to remain top-of- mind with their customers. Moving forward, Cold Noses News will remain committed to providing its clients and readers with the solutions and information they need to give their K9s the best possible life. In the future, Cold Noses News will continue to focus on best practices in distributing content to ensure it benefits as many dog businesses and dog owners as possible. This will include translating their monthly dog newsletter into more languages to drive and to support its international interest, a development which will definitely offer the firm many exciting opportunities in the years to come. Company: Cold Noses News: Content & Marketing Services for the Dog Professional Name: Bobbie Abdallah Address: PO Box 502, Zephyr Cove, NV 89448 Telephone Number: 15202472247 Web Address: https://coldnosesnews.com/