LUX Spring 2018

53 The Torch Doha is a member of Leading Hotels of the World, and is the flagship project situated at the heart of Doha’s Sports City, Aspire Zone. We invited Myrto Spentza as we look to gain an insight into the success of the firm. The Torch Doha is an iconic landmark in Qatar, as it is the tallest hotel in the area, and is well-renowned amongst the local community in terms of both accommodation and dining. It is a unique product, and the landmark of Qatar that is continuously seeking to delight and satisfy the hotels’ customers by providing exceptional and personalised services. Furthermore, the hotel has three distinct restaurants, among which is the only revolving restaurant in the whole of Qatar, known as Three Sixty restaurant. In addition, the hotel boats six various meeting rooms that host events ranging from business meetings to large weddings, fully equipped to accommodate the guests’ needs. The property’s Health Club offers a personalised service with unsurpassed relaxation opportunities, including fitness and gym facilities on the 19th floor and a sauna and jet-shower experience, followed by sky- high swimming in the cantilevered pool 80 meters above ground. Located just 25 minutes from the new Hamad International Airport, The Torch is the centrepiece of Doha’s majestic Aspire Zone, the city’s sports city. Hotel guests also have private walkway access to one of Doha’s largest shopping destinations, Villaggio Mall. Due to its exclusive concept and convenient location in the centre of Aspire Zone, The Torch is ready to welcome guests to explore its finesse, introducing them to a new era of Qatari hospitality. Welcoming guests and making their visits memorable, Myrto explains how teamwork is vital to the success of the hotel, as everybody works together to provide an unforgettable experience. “Here at the Torch, we emphasise on the sharing of responsibility, accountability and recognition through the value of team work. Our success results in investment returns which are consistently among the best in the hotel industry. Being the only luxury hotel owned and managed by a local team, we focus on expanding our expertise to grow as a luxury hotel management company in the international market.” Ensuring a guests’ initial impression is favourable, Myrto is quick to tell us about the stunning and fascinating lobby which immediately captures their 1803LU10 attention as they walk in. She talks to us about the striking views and the excellent staff at the hotel, all who work hard to communicate with visitors and provide an unforgettable experience. “Even from the first moment of entering the hotel, our guest is welcome to a world of light. The hotel’s lobby is one of the brightest areas in the hotel, filled with the refreshing aroma of the freshly decorated flowers. Well-informed reception staff are performing each task politely, with their best smile and a friendly attitude, elevating hospitality to a new level. “The hotel’s staff is carefully selected for each department’s needs. Especially for posts with direct interaction with the guest, our staff receive thorough and detailed training, where our core values and practices are communicated to all. Most importantly though, our colleagues share the same enthusiasm, commitment to excellence in service and successful results with integrity and professionalism. A family-like, encouraging and rewarding environment is the base for each if our hotel’s activity.” Being one of the most commonly recognised landmarks within Qatar, guests’ expectations are at an all-time high, and Myrto acknowledges that the team at The Torch must work hard to match these expectations and further exceed them. “Throughout the hotel, our guests’ needs are always at the forefront of our minds, and our services and offerings are tailored to suit any demands or query which may arise. As the years go by, since the hotel’s opening in 2011, these needs have been evolved to more sophisticated expectations and so have our provisions and services. Latest in-room technology, luxurious amenities, continuous staff training, rooms’ refurbishment and updated software and hardware are only a few of the changes implemented.” Regarding what the future has in store for the Torch, Myrto predicts what developments are on the horizon for the Torch, and she foresees exciting times ahead, which will redefine the area. “Looking ahead, The Torch Hospitality has recently been trusted with the management of a desert camping site an hour away from Doha. F&B and housekeeping services provided on spot, offer a comfortable, traditional camping experience to both locals and expatriate guests. The most recent development is the taking over of the second hotel in Aspire Zone, re-named into Al Aziziya Boutique Hotel and operated by THE TORCH DOHA’s experienced staff and management.” Lighting up a New Era of Hospitality Style DOHA Company: The Torch Doha Contact: Myrto Spentza Address: Al Waab Street, Aspire Zone, Doha, P.O. Box 23833, Qatar Phone: 97444465600 Website: www.thetorchdoha.com.qa