Parent & Baby Awards 2023

Best Newborn & Family Photographer 2023 (Greater Manchester): Gemma Clare Based in Bolton, Gemma Clare Photography is a newborn and family photography studio that provides sessions for family portraits, newborn family and sibling photos, as well as special occasion portraits for birthdays and Christmas. The studio is owned and run by Gemma Clare, an experienced photographer and mum of two, who is passionate about capturing her clients’ precious moments in beautiful images that will be treasured forever. Aug23525 Gemma Clare began her journey in photography back in 2002, when she left college with the highest possible grade in A-Level Photography. Soon after graduating, she noticed a job advert in the newspaper for a photographer at her local studio, which was part of a national chain. With very little experience but buckets of enthusiasm and personality, she was offered the job at 18 years old. Now, Gemma has more than 20 years of experience photographing families and babies and is just as passionate about what she does as when she started. Having worked as a self-employed photographer between 2005 and 2009 before going on to work at various companies, Gemma made the decision to return to self-employment in 2020, during the Covid-19 pandemic. Soon after this, she suffered the sudden loss of her 58-year-old father, moved into a new house, and discovered her surprise pregnancy, all within a very short space of time. Despite some unplanned life events, Gemma was able to successfully establish and build her business over the next three years. At her studio, Gemma’s priority is delivering a friendly, unique experience at an affordable price. As a mother of two young children herself, six-yearold Arin and two-year-old Louie, she understands how difficult and expensive it is to have children whilst earning very little maternity pay. For this reason, Gemma doesn’t charge over the odds, but rather charges what she would be willing to pay herself. In light of the current cost of living crisis, she has also added smaller, mini photo sessions to her offerings, providing customers with an even more affordable option. Unlike some other photographers, Gemma ensures that every customer receives digital files of all photos taken in their session along with full printing rights at no extra cost. She firmly believes that no parent should have to select just five pictures of their beautiful family. Furthermore, as a mum, Gemma is highly familiar with the challenges that parents face on a dayto-day basis: the sleepless nights, the chaos of leaving the house, and the task of spinning lots of plates while running on little more than fumes. Gemma believes that she can fully relate with her customers because of this, so she prides herself on the welcoming, friendly, and relatable interactions she has with her customers. For example, if a family is late for their appointment, she is forgiving and understanding because she knows how difficult it can be to be punctual with children. Gemma’s studio is conveniently located and easily accessible, straight off the motorway and with plenty of free onsite parking. She believes that this is a huge selling point for her business, since no parent wants to be hunting for somewhere to park with kids in the car, let alone after giving birth and possibly having surgery. Situated within a modern commercial building, the studio is also equipped with parent and baby friendly onsite facilities, including a changing table, wipes, nappies, nappy bags, pads for mums, Calpol, Bongela, bottles of water, and even snacks for both children and parents. All these little touches create a pleasant, stress-free experience, leaving customers with excellent memories of the day. Those interested in Gemma’s services can visit her website to schedule an appointment using the convenient online booking system. This feature was added to the website last year with the goal of enhancing and streamlining the customer experience. Customers can view Gemma’s availability at their own leisure without lengthy text or phone conversations, which has driven a huge increase in bookings and reduction in no-shows. As a result of her continued excellence, Gemma Clare has been awarded Best Newborn & Family Photographer, Greater Manchester, in the Parent and Baby Awards 2023. In the future, Gemma plans to offer "watch me grow" plans and monthly payment options. She also plans to reach out to more community groups, parenting classes, baby massage companies, play groups, and nurseries, taking her services directly to them. This will enable customers to get beautiful studio-quality images at a reduced price and at a time that fits in perfectly with their daily routine. Contact Details Contact: Gemma Clare Company: Gemma Clare Photography Web Address: