For the third year LUX-Life is delighted to present to you the 2020 Health, Beauty & Wellness Awards…. As we pay homage to some of the worlds leading Health, Beauty & Wellness brands we invite you to embark on this journey with us as we voyage to discover the very best that this amazing industry has to offer!
Over recent years, consumers around the world have invested a large proportion of their time, money and attention investing in what currently stands as one of the world’s most affluent and profitable industries. A recent 2019 report has revealed that at last count the Health, Beauty & Wellness industry is worth $4.2 trillion.
It is now more apparent than ever that Health, Beauty & Wellness brands around the world have perfected the formula when it comes to engaging customers and creating exciting and innovative products.
In what many would argue is an economic boom, Health, Beauty & Wellness consumers are now not only concerned with their appearance, but their health equally. This has meant a huge growth in wearable technology, clean eating, nutritional supplements and snacks as well as wellness retreats and spiritual tourism. In a world where over 49% of the US wear a smart watch or fitness tracker it is of primary importance for the Health, Beauty & Wellness industry to now focus on the technology behind the services and products that they offer their clientele and to prioritise the health and fitness concerns of their customers.
In addition, LUX-Life will also focus on how the Health, Beauty & Wellness industry tackles diversity through product personalisation. As we all work towards a more diverse standard of beauty and wellness it is now possible for the consumer to select their exact requirements and wants when creating bespoke products from hair care, nutritional supplements and even protein shakes.
A large proportion of this market is dominated by ‘free from’ brands who’s main USP is either ‘free-from’; cruelty, animal testing, gluten, dairy, sugar or additives. It is clear from this pattern of buying that todays consumer is not only concerned with bang for buck but also where their products have come from, and the true cost of its production.
This year’s winners’ selection will be made following extensive research and careful analysis of our final shortlist. If your company is named as one of our successors, then you will be provided with access to our Complimentary Package to help you share and celebrate your award.
In addition, you will also be presented with the opportunity to feature in our annual winners’ magazine which we will be distributing to our circulation of 238,000 and promoted on our website for a minimum of 12 months. There will also be a selection of personalised marketing items available such as; trophies, art work and certifications that you can use in your promotions to demonstrate your growth and leading light status.
If you own, are part of or would like to nominate a leading Health, Beauty & Wellness business then please complete our voting form. If you have any questions regarding participation or the awards process, then please contact awards coordinator Jessie Wilson using the contact details provided.
Best of luck!
We operate an open-vote policy, whereby any organisation can put themselves forward or be nominated by a third party. Votes are cast anonymously via our secure online portal. Voting is promoted digitally to LUX magazine’s extensive circulation, across our social media platforms and where appropriate, across our partner network. We, the publisher, also nominate candidates whom we feel are appropriate and deserving of recognition. The number of votes is not directly influential to the ultimate category winners.
All nominees will be contacted and given the opportunity to accept, or decline, their nomination. Only those who accept, will go on to form our shortlist.
Our specialist researchers scrutinise the shortlisted candidates, putting them through a period of extensive investigation prior to judging where we will make the ultimate decision. We review supporting evidence submitted by the nominees in addition to conducting our own independent research. The probe is typically centred around the evaluation of skills and services on offer; we will consider client and customer feedback and testimonials whilst recognising the nominee’s wider market reputation.
To move successfully, from nominee to winner; there must be evidence of extensive expertise within a given field or discipline, dedication to customer service and client satisfaction with an ongoing commitment to excellence and innovation.
After notification of their success, our winners are given a time-frame to discuss the celebratory items on offer. We are proudly not a pay-to-play enterprise with all winners encouraged to select a promotional package, be it commercial or free of charge.
When we make the formal announcement, we again reach out to LUX magazine’s extensive circulation, as well as our social media followers and, where appropriate, across our partner networks to promote the news.
When did LUX launch?
Today, LUX is one of AI Global Media’s most popular standalone publications but it launched as a bi-product of the luxury lifestyle sections from two of our flagship brands, Acquisition International & Wealth & Finance. In this respect, we’ve been active in the Lifestyle Sector since 2010; however, as demand for this type of coverage increased, we made the decision, in 2015, to separate the content and launch LUX, as an independent brand.
Who nominated me?
A large part of the nomination process is driven by LUX, we spend a great deal of time identifying potentially suitable candidates within their appropriate markets. A publisher-cast nomination doesn’t hold any more weight than a self, or third-party nomination, they all filter through to the research stage in the same manner.
If you didn’t self-nominate the nomination will have come from either a third-party vote via our online voting form or, by us the publisher. We run the nomination process via our website entirely anonymously, prohibiting us to provide specific details. Tried and tested over the years, response rates are always higher this way. As we operate in this manner, we run a very rigorous filtering system and do not directly link the number of votes received with success. We store encrypted versions of the IP address associated with the nomination, allowing us to track unusual behaviour.
I’ve accepted the nomination, what happens next?
Once a nomination is accepted, the organisation will be moved on to our shortlist. Shortlisted parties are encouraged to submit supporting materials via our optional questionnaire. This is the perfect opportunity to put forward any specifics you’d like our judging panel to take into consideration before they undertake extensive research for up to 8 weeks.
Who makes the final decision?
We have an entirely unbiased internal panel. It consists of an international, collective of individuals, with backgrounds from a myriad of fields, such as business, economy, politics, media, journalism, history and education. The panel is led by a veteran academic leader with international pedagogic and coaching experience who is well versed in research, fact-checking and mediation; allowing the panel to operate with efficacy and dependability.
When’s the ceremony?
We do not gather our winners together to present the news. We’re a little bit too new-media for that! All announcements are made digitally, online and across our network. Hosting events and celebration dinners is an expense we’d rather our clients not entertain. We’d much rather keep the cost of our services and products low, so our winners can choose to spend money on marketing that generates real-world value.
So, what happens if I do win?
You get to select the level of coverage that suits you and we set to work to prepare all the relevant elements in time for our public announcement. Our main coverage takes the form of a digital winner’s magazine, but we also offer physical trophies, window stickers, certificates and varied online packages offering social media exposure.
We have a highly experienced editorial and production department who will guide you through this process and give you full control over your eventual coverage.
What are the costs?
There are no obligatory costs in accepting a nomination or winning a LUX award. In fact, to demonstrate our commitment to this, all our winners are offered a free of charge promotional package. Our company policy will always remain, regardless of budget, our clients should always be able to leverage the value of the award and our seal of approval.
We offer a variety of promotional opportunities to our winners. as we have an extensive network and we know, more than anyone, the wider business benefits from promoting industry awards.
It’s important to highlight, all conversations pertaining commercial add-ons are conducted after winners are announced, so there is no possibility an organisation can influence any internal decisions, based on their appetite to spend on marketing; this remains our utmost concern.
Sponsoring or partnering with LUX brings comprehensive and wide-reaching benefits. We’re actively looking for partners for this year’s program and if you’d like to find out more about what that could mean for you, please get in touch.